Commercials by Cell Phone

August 22, 2005 - The Wall Street Journal

Using Bluetooth wireless technology to send advertisements directly to individuals' phones is a new and fast-growing trend in advertising . Consumers then have the option to accept or reject the incoming advertisement. Test trials in the UK showed an amazing 15% of people agreed to download the advertisements.

Read MoreBluetooth Billboard

 

Posted August 22, 2005 by BlueTomorrow.com Editorial Staff

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